The Red Wings give t-shirts, hockey pucks, mini hockey sticks, bobbleheads of Sergei Federov, Stevie Y, Gordie Howe, and other Red Wings greats. They also give out calendars and posters.

The Red Wings give out t-shirts and hats during intermission and during commercial breaks as well as dropping Little Caesar free pizza coupons. They also give out hockey cards, bobble heads and other promotional items throughout the season.